Articles

New and previously published articles from magazines and newspapers around the world.

The Xerox Effect

From the December Globe and Mail Report on Business Magazine
Marketers already know we're copycats at heart. Now science proves it
Most of us believe we make up our own minds in the marketplace: Apple or Dell, Brooks Brothers or Boss, equities or gold. But recent studies suggest we exert less control over these decisions than we realize. Or, at least, we may not make choices in either of the two ways we typically assume we do: that is, either in accordance with innate individual taste, or based on an objective appraisal of the options.
Posted: Tuesday, Jan. 5, 2010 3:16pm

New Globe Column: Interactivity Overload?

By Timothy Taylor
From the November Globe and Mail Report on Business Magazine


Blogging and tweeting can be a great way to promote your brand, and for saboteurs to torpedo it

In our era of interactive social media, the marketing professional's worst nightmare may no longer be a case of seeing his product merely ignored. Consider, for example, this mash-up scenario created from various real-life situations: You're launching a consumer brand. Being new-media savvy, you invest in all the online interactive bells and whistles. You build a Facebook community, launch a Twitter feed. You persuade your CEO to start blogging. You even run a contest inviting people to make their own advertisements and post them to YouTube, with the winner getting a big prize.

Posted: Thursday, Nov. 26, 2009 11:00pm

Tokyo: Eastern Promises

In travel, while you don’t want to rush, moments of real speed can be exhilarating. I mean those times during a trip when you can feel the globe rotating under your feet, the landscape transforming before your eyes. Liftoff out of Vancouver, on a trans-Pacific flight, is particularly evocative of this sen­sation for me. The ground melts away behind, the scenery blurring and morphing. The sea opens up under the wheels, and there is a sudden sense of transference, of life moving from the known to the possible. And when the landing gear folds home, with that light but comforting thud, a point is sealed: We’re all in transit, in physical suspension, mid-teleportation. When the flight is over – I feel this every time, with a sudden and intense certainty – a new world of unpredictable possibilities will begin to make itself known.

Posted: Tuesday, Nov. 10, 2009 11:00pm

Walking the Way

For Walrus Magazine
1.
I can’t explain the feeling I’m having here, standing on the beach in Comillas, a little seaside resort on the Cantabrian coast of Spain. I’m actually wading in the water, because my feet are aching, and as I stare out to sea, my mind drifting, it suddenly occurs to me—ten days and 250 kilometers into a planned twenty-two-day walk across Spain, west from Irun along the centuries old Catholic pilgrimage route to the famous cathedral town of Santiago de Compostela—that my journey has really, finally begun.
Posted: Saturday, Oct. 10, 2009 10:00pm

Tokyo: Without a Plan

It seemed like a good idea when I woke up: a day spent hunting the perfect Tokyo cherry blossoms. Here was the plan, drawn up in the first seconds after waking, still in my bed at the Claska Hotel: I’d walk the Meguro-gawa upstream to its source, following the many kilometres of cherry trees that line the banks of the old canal, which links the ocean to Shinagawa and Meguro and which only disappears underground – according to my Tokyo street atlas – north of the Ikejiri-Ohashi train station.

Posted: Friday, Oct. 9, 2009 10:00pm

Tokyo: Simple Pleasures

Dream City

I’m having a strange moment here in Tokyo. It’s 6:30 a.m. on a Tuesday morning, and I’m doing calisthenics in the park with about 50 old ladies I’ve never met before. Bending, twisting, stretching. Following the cadences of a warbly 1920s piano tune that’s playing from a radio up front. I’m completely out of place. I’m completely lost, might as well face it. But while the old ladies hide their smiles and the sun eases up over the ginkgo trees, a cool wind riffles the leaves and I feel paradoxically at home.

Posted: Tuesday, Sep. 8, 2009 10:00pm

Napa and the North

For Western Living Magazine
Napa wines, we all know already: super-cabs and fruit bomb pinots, rich chardonnays and saugnvinon blancs bright with citrus. But food in Napa is becoming as rich a story. So, on a recent tour around the valley with chefs Barbara Alexander and Adam Busby, it seemed impossible to stop the car without encountering some exquisite barotta cheese or strawberries so pungent we could smell them before opening the car door or, for that matter, wild asparagus and fennel growing rampant along the roadside.
Posted: Monday, May. 4, 2009 10:00pm

The Merchant of Menace

From the Globe and Mail Report on Business Magazine
 
He's aggressive, controversial and a threat to a growing number of big-name corporations. But is lawyer Tony Merchant becoming a class action king or risking the title?
 
***
 
Regina lawyer Tony Merchant is the most talked-about class action litigator in Canada, having recently settled a high-profile case on behalf of former residential school students-and netted a minimum, eyebrow-raising $25 million in legal fees for his efforts. But Merchant may also be the most intense and driven individual practising law in the country today. And that is the more important detail about the man. In fact, to describe Tony Merchant as "intense" is to politely understate the matter. In court, as in person, Merchant doesn't so much mount an argument as unleash it: torrents of ideas, streams of disputation, avalanches of words. Answers to my questions routinely stretch to pages of transcription, with clarifications continuing to arrive by e-mail, fax and courier days later.
Posted: Wednesday, Dec. 19, 2007 11:00pm

The Mobile Age - Part Two: Globalism

We’ve become mobile in new ways, challenging conventional ideas about home and community. In the first of three essays, Timothy Taylor introduced four mobility archetypes of the modern era: the nomad and the settler, for whom the degree of movement is established by preference; and the refugee and the prisoner, for whom movement is determined by forces beyond their control. In this second essay, he explores how these archetypes have evolved and hybridized.
I move around a fair bit with my work. And while I love encountering new places and, especially, meeting the people who make up those places and have been shaped by them in turn, I can’t deny that I generally also dislike leaving home. As a result, my attitude towards travel is conflicted. Indeed, it often gives rise to moments of inner turbulence.
On one level, this is the joint cultural inheritance I received from my parents. I’m the product of a mother and a father who had very different modern-era experiences of mobility, and who then adapted to these experiences with equivalently different survival techniques.
Posted: Monday, Aug. 6, 2007 10:00pm

The Mobile Age - Part One: Modernism

The contemporary citizen is mobile in new ways, re-shaping our definitions of “home” and challenging our conventions about “community”. In three essays over the coming months, Timothy Taylor examines the evolution of human mobility in the West in three phases: Modernism, Globalism, and the dawning age of Post-Globalism.
There is a slightly embarrassing story my mother used to like to tell about me. It dates from 1965 when I was not yet two. That was the year my nomadic family moved back to Canada after years abroad to settle in West Vancouver. We’d lived in Venezuela prior to that point, where I’d been born in the town of San Tome, the last of five kids. Oil brats, as they used to say, since my father was an engineer with the Mene Grande Oil Company.
Posted: Tuesday, Jun. 5, 2007 10:00pm
Syndicate content